California is facing its worst drought in more than 100 years, and one with no end in sight. Conserving water has never been more important, and Silicon Valley has an opportunity to offer technological solutions to the problem.
Water infrastructure across the country is desperately in need of upgrade. The price of water is rising proportionately faster than electricity in the U.S., according to nonprofit journalism group Circle of Blue. Even though money is tight, water investment increasingly cannot be ignored.
It turns that people are willing to change their behavior and use less electricity when they are given certain data. The same seems to work for water conservation as well, and the results of East Bay utility district’s pilot study is the latest example of that.