Infographics

Keys to Effective Email Engagement Infographic

Communicating with customers is a necessary function of any water utility. WaterSmart analyzed the open and click through rates of 600,000+ emails sent by utility staff to identify the top...

Saving Water and Energy: Spillovers from Behavioral Interventions

This project was motivated by the nexus between water, energy, and greenhouse gas emissions. Almost 20% of California’s electricity and 30% of its natural gas go toward moving, heating, and...

America’s Watering Habits Infographic

Warmer weather means more outdoor irrigation for many end-user customers. This infographic looks at how customers irrigate, common sources of outdoor leaks, and the inevitable effects on customer service.

Watershed Moments Infographic

An infographic on how to maximize key utility-customer interactions, Watershed Moments.

Water Stream: From Source to Tap Infographic

The Value of Water Coalition launched a national advocacy campaign in October 2015 called Imagine A Day Without Water to educate citizens about the value of water and influence more...

Two Billion Gallons of Water Infographic

In November 2015, WaterSmart announced its utility partners had cumulatively saved over two billion gallons of water. To coincide with this milestone, we created this infographic to illustrate this savings...

Behavioral Water Efficiency Infographic

An infographic of the short and long-term financial implications for improved water demand management.

Demand Management Infographic

An infographic of the short and long-term financial implications for improved water demand management.