WaterSmart Applauds CA Lawmakers for Passing Historic $7.5B Water Bond

Robin Gilthorpe to serve as new CEO; Founder Peter Yolles to Focus on Deepening Relationships with Utilities

San Francisco, CA — WaterSmart® Software, the leading behavioral water efficiency company that helps water utilities and their customers save water and money, today announced several new hires that will help the company scale in the months and years ahead. Leading the slate of new hires is new CEO Robin Gilthorpe, formerly of Terracotta, Inc.

“WaterSmart is delighted to welcome Robin Gilthorpe as our new CEO. Robin’s experience growing revenues at various companies from tens of millions to well over $1 billion will serve us well as we expand to working with water utilities all over the world,” said Peter Yolles, Founder and Chief Policy Officer of WaterSmart.

“Since its humble beginnings 4 years ago, WaterSmart has grown by attracting top talent. In the coming years, this dedicated team will bring WaterSmart’s innovative … see more

WaterSmart Awards Pilot Programs to Winners of National Mayor’s Challenge for Water Conservation

Winners include Dallas, Corpus Christi, Huntington Beach, Bremerton, Crete, and Cathedral City

San Francisco, CA — WaterSmart® Software, the leading behavioral water efficiency company that helps water utilities better communicate with their customers to save water and money, today announced it has awarded programs to the winners of the Wyland Foundation’s National Mayor’s Challenge for Water Conservation. The winning cities for each population category include Dallas, TX; Corpus Christi, TX; Huntington Beach, CA; Bremerton, WA; Crete, NE; and Cathedral City, CA. The National Mayor’s Challenge for Water Conservation is an annual event in which cities compete to see whose residents pledge to save the most water.

“WaterSmart was delighted to sponsor the National Mayor’s Challenge this year as a way of raising awareness of the importance of water-use efficiency,” said Peter Yolles, Founder and CEO of WaterSmart in a recent press conference with Mike Rawlings, Mayor of Dallas. “As we’ve … see more

Palo Alto Using WaterSmart to Drive Conservation Among Residents

City of Palo Alto selects WaterSmart Software to improve water-use efficiency, engage customers, and manage current and future water costs.

WaterSmart® Software, the leading behavioral water efficiency company that helps water utilities and their customers conserve water and save money, today announced the City of Palo Alto as its newest customer. Under the terms of the program, residents living in single-family homes are now receiving WaterSmart’s quarterly Home Water Reports that compare their water use to homes of similar size and make targeted recommendations for how those homes could conserve. The program is administered in partnership with Opower, which is helping Palo Alto residents reduce their electricity usage.

“The residents of Palo Alto have led the nation in innovation for decades, and we are extremely proud to help them move towards a water efficient way of life with our own innovation,” said Peter Yolles, Founder and CEO of WaterSmart. “With … see more

New Technology Reduces Home Water Use by 5%

Independent Report Shows the First Large-Scale Deployment of a Behavioral Water Efficiency Program Greatly Reduced Water Demand at a Major California Utility

SACRAMENTO, CA — The California Water Foundation (CWF), East Bay Municipal Utility District (EBMUD), and WaterSmart Software jointly announced today the results of an independent study that indicates providing information that helps households compare their water use to neighborhood averages can reduce residential water use by 5 percent. This approach is called social norms based water efficiency technology or “behavioral water efficiency.” Today’s announcement comes on the heels of recent drought alerts made by various California municipalities. A link to the study is here.

“Californians want to use water responsibly, and most people believe they already do. This research shows that people are motivated to conserve water when you let them know that their water use exceeds that of similar homes,” said Lester Snow, Executive Director of … see more

WaterSmart® Wins SXSW Eco Award

WaterSmart wins First Place in the Cleanweb Category

SAN FRANCISCO, CA — WaterSmart Software, a customer engagement solutions company that helps water utilities and their customers conserve water, edged out four other finalists to win the SXSW Eco Award in the Cleanweb category this week.

The SXSW Eco Awards recognize leaders in the fields of energy, design, technology, and sustainability. The announcement comes on the heels of WaterSmart’s recent news that it raised a $4.5M Series A and won the City of Sacramento as its first major metro customer.

“We are extremely grateful to SXSW Eco for recognizing the vast impact WaterSmart’s customer engagement platform has on decreasing water use while increasing customer satisfaction,” said Peter Yolles, Founder and CEO of WaterSmart. “With recent investment, awards and customer wins across the country, 2013 is shaping up to be a great year for WaterSmart.”

WaterSmart’s customer engagement platform reinvents the way … see more

WaterSmart® Closes $4.5M Series A

The Westly Group leads with Physic, DFJ, and Apsara Participating

SAN FRANCISCO, CA — WaterSmart Software, the leading customer engagement solutions company for water utilities to educate customers on conservation, today announced the close of a $4.5M Series A led by The Westly Group. Also participating in the round were Physic Ventures, Draper Fisher Jurvetson (DFJ), and Apsara Capital.

“This infusion of capital will help WaterSmart build on the success of the last year and bring our cloud-based customer engagement software to more water utilities across the country,” said Peter Yolles, Founder and CEO of WaterSmart.

WaterSmart provides cloud-based software to help water utilities engage their residential customers and make personalized recommendations on how to conserve water. WaterSmart’s technology has been proven to increase customer engagement by three times while also reducing residential water demand by as much as 5% in just 6 months.

The Company has announced contracts with … see more

WaterSmart® Expands Service Area to the City of Sacramento

50,000+ households now engaged by WaterSmart Home Water Reports

SAN FRANCISCO, CA — WaterSmart Software, a customer engagement solutions company that helps water utilities engage and educate their customers on ways to conserve water, celebrated a number of major milestones today in announcing the City of Sacramento as the latest city to adopt the company’s no-hardware water efficiency technology. Sacramento is the first major metropolitan area and the first state capital to join the company’s quickly growing client list. In signing the deal, WaterSmart is now sending personalized Home Water Reports to over 50,000 households. The project is funded by a grant from the US Bureau of Reclamation, Mid-Pacific Region.

”We are excited that major metros like the City of Sacramento are turning to WaterSmart to drive immediate and measurable improvements in customer engagement and reductions in residential water demand,“ said Peter Yolles, CEO of WaterSmart. ”Sacramento has installed new … see more

Greeley Pilots Program to Inform Residents of their Water Use

GREELEY, CO — The City of Greeley has initiated a pilot program to inform residents of their water use. The WaterSmart program will allow 2600 residents to receive personalized Home Water Reports, in print or via email, that track household water use, compare that to their neighbors, and suggest targeted conservation techniques. Those in the pilot program can also create a water savings plan, and update their information to get more accurate savings suggestions. There is no cost to customers who use this service. If successful, the program may go citywide.

“Greeley has always been known for using water to enhance the City’s quality of life. As good stewards, we must do everything we can to protect water, our most precious natural resource,” said Greeley’s Water and Sewer Director, Jon Monson. “We are pleased to offer our customers this tool for improving water use efficiency.” … see more

WaterSmart Software Provides Cost-Effective Services to Orange County, CA

Software Innovator Reduces Residential Water Use at Three Local Utilities

SAN FRANCISCO, CA—WaterSmart Software, a water efficiency solutions company that helps utilities educate their customers on ways to conserve water, marked its expansion into Southern California by partnering with three water utility agencies that aim to reduce Orange County’s overall water use. The City of Newport Beach, Irvine Ranch Water District, and South Coast Water District will deploy WaterSmart’s customer engagement platform to educate their customers on residential water efficiency strategies.

“We are pleased to begin work with our Orange County utility partners,” said Peter Yolles, CEO of WaterSmart. “This expansion into Orange County highlights the scalability of WaterSmart’s products and their flexibility in adapting to Southern California’s unique requirements and needs.” WaterSmart looks forward to expanding its service area to other water-stressed regions within North America.

WaterSmart’s print and email Home Water Reports display a household’s water … see more

WaterSmart Software Participates in Research Pilot Study With EBMUD to Promote Conservation Services

10,000 East Bay Households Participating in WaterSmart’s Home Water Report Pilot Study

SAN FRANCISCO — WaterSmart Software, a water efficiency solutions company that helps utilities educate their customers on ways to conserve water, today announced a one-year pilot study with the East Bay Municipal Utility District (EBMUD) to advance residential water use efficiency.

“WaterSmart’s Home Water Reports can drive down demand in a matter of months,” said Peter Yolles, CEO of WaterSmart. “Our scalable solution and simple integration make it easy for utilities of any size to start saving water right away.”

In the East Bay MUD pilot study, WaterSmart will provide participants with bi-monthly Home Water Reports designed to encourage consumers to reduce water use. Participants include over 10,000 households located throughout EBMUD’s service area. WaterSmart’s print or email Home Water Reports display a household’s water use, compare their consumption to similar-sized neighbors, and provide water-saving recommendations. Residents can … see more