September 18, 2012

WaterSmart Software Helps Reduce Water Use for City of Cotati, CA

Participating households reduced demand by 5% in 6 months.

COTATI, CA — WaterSmart Software, a water efficiency solutions company that helps utilities persuade their residential customers to conserve water, today announced the results of a pilot program with the City of Cotati that reduced water demand among participating users by 5% in the first 6 months, and maintained the savings throughout the year. Overall, the pilot program saved over 2 million gallons of water and increased customer engagement by 10 times.

“This pilot program proves WaterSmart’s customer-engagement platform is one of the easiest and most efficient ways for utilities to reduce water demand,” said Peter Yolles, CEO of WaterSmart Software. “By engaging rate payers directly with proven behavioral science methodologies, WaterSmart drives down demand without costly retrofits and capital improvements.”

WaterSmart provides a turnkey, cloud-based platform for water utilities to educate residential customers about their water use and make personalized recommendations on how to conserve water. WaterSmart uses the power of social norms to improve customer engagement, elevate consumer interest in saving water and money, and increase participation in utility-sponsored efficiency programs.

WaterSmart’s print or email Home Water Reports display a household’s water use, compare their consumption to similar-sized neighbors, and provide water-saving recommendations. Residents can also register online at WaterSmart’s Consumer Portal to view more detailed water use history and browse the full list of rebate programs and water efficiency tips. Internally, City of Cotati staff can access customer data, reports and analytics in WaterSmart’s Water Efficiency Dashboard.

“WaterSmart’s solution enables us to have sustained, personalized communications with our customers. The Home Water Reports generated a measurable increase in interest in the City’s water conservation programs,” said Damien O’Bid, Director of Public Works/Engineering for the City of Cotati. “We now have consumption, real estate and program participation information in one place, so we can make intelligent, cost-effective choices.”

About WaterSmart Software

WaterSmart Software provides intelligence beyond the meter to make the lives of water utility managers easier. Water providers using WaterSmart’s cloud-based, customer self-service and engagement platform have been proven to reduce costs, improve operational efficiency, and increase customer satisfaction by more than 25%. WaterSmart is a winner of the globally coveted World Economic Forum Technology Pioneers Award for their potential to “significantly impact business and society through the design, development and implementation of new technologies and innovation.” Come help us change the way the world uses water. 


Ali Barsamian, WaterSmart Software – (415-366-8622 x 819):